We’ve written previously here on the blog on why you should be selling t-shirts and the key ingredients to a quality shirt. But there’s one concern that we haven’t quite hit on yet: how do you stand out?
Some might think that everybody and their *insert family member* has a t-shirt these days. And that may be a fair point. But the key isn’t just to make a shirt just to have one. You need a shirt that stands out in a crowd.
While they may not work in a every screen printing scenario, we’ve put together 5 easy ways to create a shirt that looks and feels different than the rest. Let’s dive in!
Use split fountain printing for your design
We wrote in detail about the benefits of split fountain printing in last month’s post. Basically, it’s when you use two colors for a print side-by-side, and as you push the paint through the screen the colors blend to create a faded colour gradient effect. Pretty neat, huh? Split fountain printing allows you to create subtle and unique color blends for eye catching t-shirt designs.
Printing on sleeves
Looking to get even more crazy with your printing options? Take that shirt, flip it on it’s side and lay down a nice, tasteful sleeve print for some extra flair. For previous projects, we have found that printing on sleeves works best for small and simple designs. Think company names, logos or small illustrations. No need to go crazy with it.
Printing custom tags
While this method might not be visibly seen to stand out in a crowd, the person buying the shirt will certainly remember it. Printing a small tag on the inside of your shirt creates a custom branded effect for your customer.
Choosing the right shirt material is super important. Think about it: if you get a shirt printed that looks amazing, but doesn’t hang right on the shoulders or feels rough to the skin, most people won’t wear it more than a few times. The number one quality that makes people reach for that same shirt over and over again in their drawer is comfort. Plain and simple. If you’re not sure where to start when choosing a material, check out our previous blog post containing a handy glossary of shirt fabrics.
Creating that vintage look
Speaking of previous blog posts, here’s another shameless plug: creating a vintage look with your t-shirt design. Short version? Using printing techniques like textures, weird transparency shapes and distressed gradients can help give you shirt that popular “vintage” feel. People shouldn’t feel old, but when it’s a shirt design—it can be a nice touch.